Cost Clarity Consulting is a billing and cost consultancy dedicated to unearthing and unlocking financial value for the public sector in telecoms and utilities.

Craig was asked to design the company’s logo and brand identity, choosing a look and feel that would promote both experience and reliability, and engender trust, in this recent start-up organisation.

Included was a brand guideline document, a suite of templates designed to aid generation of marketing material, and the construction of a new website.

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BN Thermic are commercial and industrial electric heating manufacturers, based in Crawley, East Sussex, UK.

Craig was involved with multiple projects for BN Thermic since their inception in 2005, including the initial design and evolution of the BN Thermic brand, various publications including an annual product catalogue (over 130 pages), photography of the entire product range, and development and maintenance of the BN Thermic website.

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Ten Elephants Studios is the New York based studio run by guitarist and musician Tim Ellifritz.

As Ten Elephants Studios are equipped for video as well as for sound, and as it’s the home of the Wednesday night YouTube channel feature for new music: “Sip and Stream”, it was important from the start of the project that the Ten Elephants Studios logo could be used as a watermark over all of their video content, as well as any printed promotional material.

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The Pack Horse Hayfield is a contemporary gastropub at the heart of the Peak District national park.

The branding for the Pack Horse had to be a marriage of the traditional – the name of the pub, the area and surroundings – and the contemporary interior and modern youthful approach of the pub’s owners, Luke and Emma.

For Craig, it began with a pencil drawing of the traditional pack horse, to be very much the main sign and centre-piece, with a strong typeface, and colour scheme to match the contemporary shades of the pub’s interior decor. From here, a number of variants were produced to cater (pun intended!) for various marketing and menu options.

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BN Thermic are commercial and industrial electric heating manufacturers, based in Crawley, East Sussex, UK.

Craig was involved with multiple projects for BN Thermic, including the initial design and evolution of the BN Thermic brand, various publications including an annual product catalogue (over 130 pages), photography of the entire product range, and development and maintenance of the BN Thermic website.

The post BN Thermic – Website appeared first on craigwestwood.co.

Warm2U asked Craig Westwood to develop its brand identity as an online sales platform for electric underfloor heating.

Initially this involved developing the logo, from sketches that evolved, with close collaboration with the client, into a fully featured and tracked e-commerce website.

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Aerolux commissioned Craig Westwood to design a range of short brochures to feature their range of specialist equipment for galley kitchens used exclusively on aircraft and railways.

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